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Events in 2022: What do you think will happen?

Well we all know how 2020 ended and 2021 begin. With a roll a coaster of canceled events, an explosion of virtual events, and then back to in person events, it is hard to predict what the future holds. With many people looking to go back to in person events we are starting to see events cancelling/postponing as we are getting into fall and what use to be known as the flu season. Although, we are seeing many events cancel there are a few that are holding out for those in person events.

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Market Research for Cannabis

With medical and or recreational cannabis legal in half of the US and much of Canada it is safe to say that the industry is booming. In fact recent metrics have indicated that cannabis is the fastest growing industry in the US. As much as the cannabis industry has taken off there is still so much to learn as the industry is ever growing and evolving. With so much data surrounding cannabis there is a need to really understanding the key drivers in the entire business and every vertical ecosystem of the cannabis industry.

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Best Shows for Cannabis

The Cannabis industry is one of the fastest growing in the world, with North America leading the way. Weather you are a trade show veteran and or just jumping into the industry, conferences and events are a great way to learn, network and immerse yourself into the culture.

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Instagram plans on pushing video content

In the last year the ecommerce industry has shown record highs. Although this industry is booming, simply having an online store does not mean you will automatically generate sales. You need a marketing plan to acquire customers, and more importantly drive interest. One platform that has a proven track record to drive sales is Instagram. With the rise in online use for both personal and entertainment Instagram has taken a look in the mirror and decided to moving away from its image sharing rooms and pushing video content.

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Payment Options for Small Businesses

There are so many things small businesses have to worry about and money going in and out should not be one of them. Some people say cash is king, while others swear by credit cards and analytics to stay on top of their business. Still many ask what is the right method to go with? Ultimately the best solution may be different depending on your size, transactions, and who is handling the money.

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Banking in Cannabis

The cannabis industry is prospering and growing each day. Although, the cannabis industry is growing and evolving into a booming industry like many others it still faces many challenges with financial services. As of June 2020 there were only 695 banks and or credit unions servicing marijuana- related business according to Financial Crimes Enforcement Network (FinCEN). Not only are many cannabis companies facing challenges with financial institutes they are also facing challenges with cannabis being a cashed based business.

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Protecting your Assets

Cannabis security is an important part of developing a comprehensive safe business. No mater what part of cannabis you are in from the grower, transportation, or a dispensary, protecting your assets, employees and customers should be top of mind.
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Conferences Vs. Happy Hour & Meet Ups

Networking is extremely important in business. Whether you are breaking into a new industry or a long term member, relationships and networking have proven to be invaluable. There are many different ways to build relationships with in the industry from meetups and happy hours, to conferences. Although, these events are quite different they share some of the key networking aspects many business leaders are looking for.

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