Alternative payment methodologies in the cannabis vertical
The Cannabis Industry continues to grown with states legalizing recreational and medical marijuana use regularly. Despite remaining a federally illegal substance this industry continues to flourish and gown. In 2020 the US Marijuana sales reached $17.5 billion, with research showing it is likely to continue to grow. Despite the states legalizing cannabis, the industry continues to face many hurdles including the inability to alternative payments (currently primarily a cash industry).