With 2020 coming to an end we took a moment to reflect on all its changes (COVID-19, protests, global recession, and more) and how it has affected the social media landscape. As we look back over the year we realized a lot has changed, from the way we work and go to school, the way we shop, and even the way we greet others. With all of these changes in such a short period of time we have really seen social media take a hit in engagements in likes, especially with Facebook and Instagram on a crusade to fight fake news. With cannabis being part of this it has made it a lot harder for cannabis business who are just starting out to be seen. Join Kat as she takes us through the challenges brought on by 2020 and how it is affecting social media marketing and campaigns.