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AI and Cannabis

Digital transformation or the process of using digital technologies to help streamline business processes, cultures, and customer experiences, has taken hold in many industries including cannabis. Using digital technologies has not only helped many businesses streamline their processes but has become an integral part of driving success through customer purchases and interactions. A lot of cannabis businesses have started to use an Omni Channel ( An omnichannel customer experiences a seamlessly connect, allowing customers to pick up where they left off on one channel and continue the experience on another) to reach out to their customer, whether it’s email, text, or social media.

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